There are some marketing pros out there who think that influencer marketing is a game-changer. Social media has leveled the playing field so that it�� not just the Lady Gagas and Justin Biebers of the world that can influence a gaggle of girls to buy a new perfume ��now everyone has the potential to become an influencer in his or her own career. Consumers trust their friends, family and advocates far more than they trust banner and TV ads, and they��e more likely to make a purchase because of a recommendation than a billboard.
As a brand champion for talent, I think it�� important to understand how influencer marketing is reshaping the way businesses market and sell their products and create brand ambassadors, so I recently sat down with three respected authorities in the field of influencer marketing. We talked about the state of influencer marketing today, the impact that greater transparency has on the marketplace, and the increasing role that more transparent influencer platforms and tools will play for leaders.
Top 10 Media Companies To Invest In 2014: DISH Network Corporation(DISH)
DISH Network Corporation, through its subsidiaries, provides direct broadcast satellite (DBS) subscription television services in the United States. It offers programming that includes approximately 280 basic video channels, 60 Sirius satellite radio music channels, 30 premium movie channels, 35 regional and specialty sports channels, 2,800 local channels, 250 Latino and international channels, and 55 channels of pay-per-view content. The company also offers local HD channels in approximately 160 markets and 215 national HD channels; and receiver systems, including a small satellite dish, digital set-top receivers, and remote controls. In addition, it provides DISHOnline.com, which enables DISH Network subscribers to watch 150,000 movies, television shows, clips, and trailers; DISH Remote Access that enables subscribers to remotely manage their DVRs using compatible mobile devices, such as smartphones, tablets, and laptops through their broadband-connected receiver; and Go ogle TV that enables DISH Network subscribers to search the Internet, check email, interact with social media, and find additional online programming content while simultaneously watching television. As of March 31, 2011, the company had approximately 14.191 million customers. DISH Network provides receiver systems and programming through direct sales channels; and independent third parties, such as small satellite retailers, direct marketing groups, local and regional consumer electronics stores, nationwide retailers, and telecommunications companies. The company was founded in 1980 and is headquartered in Englewood, Colorado.
Advisors' Opinion:- [By Evan Niu, CFA]
What: Shares of Sprint Nextel (NYSE: S ) have skyrocketed today by as much as 18% after DISH Network (NASDAQ: DISH ) made an unsolicited offer to acquire the wireless carrier.
Top 10 Media Companies To Invest In 2014: Comcast Corporation(CMCSA)
Comcast Corporation, together with its subsidiaries, provides entertainment, information, and communications products and services in the United States and internationally. Its Cable Communications segment provides video, high-speed Internet, and phone services to residential and business customers. As of June 30, 2011, its cable systems served approximately 22.5 million video customers, 17.5 million high-speed Internet customers, and 9.1 million phone customers. The company?s Cable Networks segment operates cable entertainment networks, such as USA Network, Syfy, E!, Bravo, Oxygen, Style, G4, Chiller, Sleuth, and Universal HD; news and information networks, including CNBC, MSNBC, and CNBC World; cable sports networks comprising Golf Channel and VERSUS; regional sports and news networks; international entertainment, and news and information networks, such as CNBC Europe, CNBC Asia, and Universal Networks International portfolio of networks; cable television production oper ations; and digital media properties consisting primarily of brand-aligned Websites and other Websites, such as DailyCandy, Fandango, and iVillage. Its Broadcast Television segment operates the U.S. broadcast networks, NBC and Telemundo; 10 NBC and 15 Telemundo owned local television stations; broadcast television productions; and related digital media properties. The company?s Filmed Entertainment segment operates Universal Pictures, which produces, acquires, markets, and distributes filmed entertainment and stage plays worldwide in various media formats for theatrical, home entertainment, television, and other distribution platforms. Its Theme Parks segment operates Universal Studios Hollywood park and Wet ?n Wild water park, as well as licenses intellectual properties and provides services to third parties that own and operate Universal Studios Japan and Universal Studios Singapore. Comcast Corporation was founded in 1963 and is based in Philadelphia, Pennsylvania.
Advisors' Opinion:- [By Jayson Derrick]
Comcast (NASDAQ: CMCSA) and Charter Communications (NASDAQ: CHTR) are reported to be considering a joint bid for Time Warner Cable�(NYSE: TWC). Comcast gained 4.36 percent, closing at $49.52. Charter Communications gained 6.06 percent, closing at $134.66. Time Warner Cable was the biggest winner of the group, gaining 9.92 percent, closing at $132.85.
Hot Healthcare Equipment Companies To Watch In Right Now: News Corporation(NWSA)
News Corporation operates as a diversified media company worldwide. Its Cable Network Programming segment produces and licenses news, business news, sports, general entertainment, and movie programming for distribution through cable television systems and direct broadcast satellite operators primarily in the United States, Latin America, Europe, and Asia. The company?s Filmed Entertainment segment produces and acquires live-action and animated motion pictures for distribution and licensing in entertainment media, as well as produces and licenses television programming worldwide. Its Television segment operates 27 broadcast television stations in the United States. The company?s Direct Broadcast Satellite Television segment distributes programming services via satellite and broadband directly to subscribers in Italy. Its Publishing segment provides newspapers and information services, such as publishing national newspapers in the United Kingdom, approximately 146 newspapers in Australia, and a metropolitan and a national newspaper in the United States; book publishing services, including the publishing of English language books worldwide; and integrated marketing services comprising the publishing of free-standing inserts, which are marketing booklets containing coupons, rebates, and other consumer offers, as well as provides in-store marketing products and services, primarily to consumer packaged goods manufacturers in the United States and Canada. The company also sells advertising, sponsorships, and subscription services on the company?s various digital media properties and outdoor advertising space on various media primarily in Russia and eastern Europe; and provides data systems and professional services that enable teachers to use data to assess student progress and deliver individualized instructions. News Corporation was founded in 1922 and is headquartered in New York, New York.
Advisors' Opinion:- [By Corey Rosenbloom]
We’ll skip News Corp. (NWSA) and focus on the other names for candidates.
Specifically, Newmont Mining (NEM) has formed an interesting retracement to compress again between the 20- and 50-day EMAs:
Top 10 Media Companies To Invest In 2014: Cablevision Systems Corporation (CVC)
Cablevision Systems Corporation provides telecommunications and media services. It operates in two segments, Telecommunications Services and Other. The Telecommunications Services segment is involved in television business, including video, high-speed data, and VoIP operations, as well as the provision of commercial data and voice services. The Other segment offers Newsday, a daily newspaper; amNewYork, a free daily newspaper; and Star Community Publishing, a group of weekly shopper publications; and newsday.com and exploreLI.com. This segment also engages in motion picture theatre business, Clearview Cinemas; provision of the News 12 Networks, a regional news programming services; and the MSG Varsity network, a network covering high school sports and activities, and other local programs, as well as cable television advertising. Cablevision Systems Corporation was founded in 1985 and is headquartered in Bethpage, New York.
Advisors' Opinion:- [By Ben Levisohn]
The analysts sound as if they believe CBS got the better of the deal-and the market appears to agree. Shares of CBS have gained 3.7% to $53.00, while Time Warner has gained 1.1% to $61.19. Shares of Disney (DIS) are little changed at $60.81, while shares of Cablevision Systems (CVC) have dropped 0.3% to $17.69.
Top 10 Media Companies To Invest In 2014: Time Warner Cable Inc(TWC)
Time Warner Cable Inc., together with its subsidiaries, operates as a cable operator in the United States. It offers video, high-speed data, and voice services over its broadband cable systems to residential and commercial customers. The company provides a range of video services, including on-demand, high-definition (HD), and digital video recorder (DVR) services; residential high-speed data services with connection to the Internet; wireless mobile broadband Internet services; and digital phone services to residential customers. It offers video programming tiers and music services; high-speed data, networking, and transport services; and commercial digital phone service to small and medium-sized businesses under the Time Warner Cable Business Class brand. Further, Time Warner Cable Inc. sells advertising to various national, regional, and local customers. As of June 30, 2011, the company served approximately 14.5 million residential and commercial customers in the New Yor k State, the Carolinas, Ohio, southern California, and Texas. Time Warner Cable Inc. is based in New York, New York.
Advisors' Opinion:- [By Natan Hayes]
American Tower Corp. (AMT) operates the largest portfolio of the wireless communications and broadband towers in the industry. Their primary business is leasing antenna space on multi-tenant communications towers to mobile data service providers such as AT&T (T), Verizon (VZ), T-Mobile (TMUS), Time Warner Cable (TWC), and Vodafone (VOD).
- [By Saumya Vaishampayan and Ben Eisen]
Time Warner Cable Inc. (TWC) ��shares jumped 10%. The Wall Street Journal reported late Thursday that Charter Communications Inc. (CHTR) �was preparing to make a bid for the cable operator. Charter was said to be in talks with at least four banks to line up financing to buy Time Warner, which has a $35 billion market capitalization. Shares of Charter Communications rallied 6.1%.
- [By Douglas A. McIntyre]
What happens if the federal government kills the proposed combination of Time Warner Cable Inc. (NYSE: TWC) and Comcast Corp. (NASDAQ: CMCSA)? Nothing. Cable service will remain poor. Customer satisfaction with cable companies will remain awful. Attempts to raise rates and cut cable speeds will continue.
Top 10 Media Companies To Invest In 2014: Discovery Communications Inc(DISCA)
Discovery Communications, Inc. operates as a non fiction media and entertainment company worldwide. The company provides original and purchased programming across various distribution platforms. Its content covers science, exploration, survival, natural history, sustainability of the environment, technology, docu-series, anthropology, paleontology, history, space, archaeology, health and wellness, engineering, adventure, lifestyles, forensics, civilization, and current events. The company owns and operates nine national television networks in the United States, including Discovery Channel, TLC, Animal Planet, Science Channel, Investigation Discovery, Military Channel, Planet Green, Discovery Fit & Health, and Velocity. Discovery Communications also has interests in Oprah Winfrey Network, a pay-television network and Web site; The Hub that features original programming, game shows, and live-action series and specials; and 3net, a three-dimensional network. In addition, it o ffers network branded Web sites, and mobile and video-on-demand services; and distributes various national and pan-regional television networks. Further, the company develops and sells curriculum-based products and services to public and private K-12 schools, such as access to an online VOD service that includes curriculum-based tools, professional development services, and student assessment and publication of hardcopy curriculum-based content; and postproduction audio services to motion picture studios, independent producers, broadcast networks, cable channels, advertising agencies, and interactive producers. As of December 31, 2011, it operated approximately 150 distribution feeds in 40 languages. The company is headquartered in Silver Spring, Maryland.
Advisors' Opinion:- [By Jonas Elmerraji]
If the market's had a great year in 2013, Discovery Communications (DISCA) has managed to do one better. Shares of the $30 billion TV broadcaster have rallied almost 32% year-to-date, stomping the performance of the S&P 500 by a wide margin.
Still, investors hate this stock right now. With a short interest ratio of 10.7, it would take short sellers more than two weeks of buying at current volume levels to cover their positions.
Discovery owns a handful of international cable TV channels, including the namesake Discovery Channel, TLC, Science Channel and Animal Planet, and positions in properties such as Oprah Winfrey's OWN Network, launched in 2011. Discovery's niche positioning gives it some big benefits -- the firm's channels focus on topics such as science, technology and history, and they're able to sell more targeted advertising as a result. That's helped push the firm's net margins far above those of more conventional network broadcasters.
Discovery's channels are only part of the story. Content is king in the broadcast business, and so Discovery's 100,000 hour video library provides the firm with an extremely valuable asset -- especially now that streaming video firms such as Amazon.com (AMZN) and Netflix (NFLX) are falling all over themselves to license content.
DISCA has some tailwinds at its back right now, and its hefty short interest gives it the potential to pop this summer.
- [By WALLSTCHEATSHEET]
Discover Communications operates as a non-fiction media company worldwide.�The company recently released earning that left investors happy.�The stock has been trending higher over the last couple of years and is currently trading at highs for the year.Earnings and revenue figures have been steadily growing so investors have been very satisfied. Relative to its peers and sector, Discover Communications has been an under-performer leader, year-to-date. Look for Discover Communications to continue to OUTPERFORM.
- [By Will Ashworth]
Somebody will buy Scripps Networks Interactive (SNI), given that HGTV and Food Network are both in the top 20. It looked momentarily like Discovery Communications (DISCA) might be the suitor, but the company backed out of talks this past week, preferring to focus on overseas expansion.
Top 10 Media Companies To Invest In 2014: Liberty Global Inc.(LBTYA)
Liberty Global, Inc. provides video, broadband Internet, and telephony services primarily in Europe and Chile. The company offers broadband services over cable distribution systems, including video, broadband Internet, and telephony; and video services through direct-to-home satellite, or through multichannel multipoint distribution systems. Its analog video services comprise basic and expanded basic programming; and digital cable services include basic and premium programming, digital video recorders, and high definition programming, as well as pay-per-view programming, such as video-on-demand and near video-on-demand. In addition, the company offers voice-over-Internet-protocol and circuit-switched telephony services, as well as mobile telephony services using third-party networks. Further, it owns programming networks that provide video programming channels to multi-channel distribution systems owned by the company and the third parties. As of December 31, 2011, the com pany owned and operated networks that passed 33,262,100 homes; and served 18,405,500 video subscribers, 8,159,300 broadband Internet subscribers, and 6,225,300 telephony subscribers. Liberty Global, Inc. was founded in 2004 and is based in Englewood, Colorado.
Advisors' Opinion:- [By Sam Robson]
LONDON -- In the latest edition of this long-running story, it has been suggested that�Vodafone� (LSE: VOD ) (NASDAQ: VOD ) could use a substantial amount of the money it would receive from selling its stake in Verizon Wireless to fund a takeover of�Liberty Global� (NASDAQ: LBTYA ) .
- [By Monica Gerson]
Breaking news
Loews (NYSE: L) reported a 59% rise in its third-quarter earnings. Loews posted a quarterly profit of $282 million, or $0.73 per share, versus a year-ago profit of $177 million, or $0.45 per share. To read the full news, click here. BankUnited (NYSE: BKU) announced today the commencement of an underwritten offering of 9,000,000 shares of its common stock by certain of its existing stockholders, subject to market and other conditions. To read the full news, click here. Liberty Global (NASDAQ: LBTYA) announced today an agreement to sell substantially all of its international content division Chellomedia to AMC Networks (NASDAQ: AMCX).To read the full news, click here. Myriad Genetics (NASDAQ: MYGN) today announced that validation data for the Myriad myPlan Lung Cancer test showed that it significantly predicted patients' risk of death from early-stage lung adenocarcinoma within five years of being diagnosed. To read the full news, click here.Posted-In: Bank of America US Stock FuturesNews Eurozone Futures Global Pre-Market Outlook Markets
- [By Holly LaFon]
Besides Yahoo, Loeb�� top holdings are AIG (AIG), Liberty Global Group Inc. (LBTYA) and Thermo Fisher Scientific Inc. (TMO), up 42%, 19% and 17%, respectively, from his average purchase price.
Top 10 Media Companies To Invest In 2014: Charter Communications Inc.(CHTR)
Charter Communications, Inc., through its subsidiaries, provides entertainment, information, and communications solutions to residential and commercial customers in the United States. The company offers cable video programming services, such as basic and digital video, premium channels, OnDemand, pay-per-view, high definition television, digital video recorder, and online video services; Internet services; Charter.net, which provides multiple e-mail addresses, as well as various entertainment, games, news, and sports content; and telephone services. It also provides broadband communications solutions, such as Internet access, data networking, fiber connectivity to cellular towers and office buildings, video entertainment services, and business telephone services under the Charter Business brand name to business and carrier organizations. As of December 31, 2011, the company served approximately 4.1 million video customers; approximately 3.5 million Internet customers; appr oximately 1.7 million telephone customers; and approximately 476,200 commercial primary service units. Charter Communications, Inc. was founded in 1999 and is based in St. Louis, Missouri.
Advisors' Opinion:- [By Jon C. Ogg]
What 24/7 Wall St. wanted to do was evaluate this based upon past coverage and future pricing. The latest report of merit was that Comcast Corp. (NASDAQ: CMCSA) would make a joint offer with Charter Communications, Inc. (NASDAQ: CHTR) to acquire Time Warner Cable. The question was, is, and likely will remain in place… At what price?
Top 10 Media Companies To Invest In 2014: CBS Corporation(CBS)
CBS Corporation, together with its subsidiaries, operates as a mass media company in the United States and internationally. The company?s Entertainment segment distributes a schedule of news and public affairs broadcasts, sports, and entertainment programming; produces, acquires, and distributes programming, including series, specials, news, and public affairs; produces and distributes theatrical motion pictures across various genres; and operates online content networks for information and entertainment. Its Cable Networks segment owns and operates multiplexed channels that offers subscription program services, including recently released theatrical feature films, original series, documentaries, boxing, mixed martial arts and other sports-related programming, and special events; and CBS College Sports Network, a 24-hour cable program service related to college sports. This segment also owns and manages Smithsonian Networks, which operates Smithsonian Channel, a basic cab le service in the United States. The company?s Publishing segment publishes and distributes adult and children?s consumer books in printed, audio, and digital formats. Its Local Broadcasting segment owns 29 broadcast television stations; owns and operates 130 radio stations in 28 U.S. markets and related online properties; and owns local Websites that combine television and radio local media brands online to provide the latest news, traffic, weather, and sports information, as well as local discounts, directories, and reviews. The company?s Outdoor segment sells advertising space on various media, including billboards, transit shelters and other street furniture, buses, rail systems, mall kiosks, stadium signage, and in retail stores. CBS Corporation was founded in 1986 and is headquartered in New York, New York.
Advisors' Opinion:- [By Rick Aristotle Munarriz]
AP, Showtime From a high-end apparel retailer making a down-market move to the leading video service adding to its growing library, here are the wonders and blunders of the week. Amazon.com (AMZN) -- Winner Apple (AAPL) may have hit the market with the new iPad Air on Friday, but it was Amazon making the most of the launch -- to promote its own platform. Amazon has spent most of the week pushing its new 8.9-inch Kindle Fire HDX tablet at the top of the popular e-tailer's home page, pitting it against the iPad Air. Amazon points out that its Kindle Fire HDX is 20 percent lighter, packs 950,000 more pixels, and will set shoppers back $120 less than the somewhat comparable iPad Air. You have to admire Amazon's moxie here. Apple just moved more than 14 million iPads in its latest quarter -- and that was the older models during a non-holiday quarter. Amazon's willing to butt heads with the top brand in tablets, and it's doing it on a site that it knows will be getting very busy in the coming weeks as holiday shoppers begin to research the best tablet to buy this season. Well played, Amazon. lululemon ahtletica (LULU) -- Blunder When it comes to selling high-end yoga clothing, no one does it as well as lululemon athletica. Sure, there was that embarrassing episode earlier this year where its black Luon yoga pants were too sheer, resulting in the departure of its head of merchandising. However, how do you justify filling that opening by bringing in Kmart's head of apparel to be your new chief products officer? Kmart has struggled with years of declining comps, and it's a lackluster discount department store chain. Even if she was more than qualified for the gig, investor -- and more dangerously customer -- perceptions may mark down lululemon's image. Pitney Bowes (PBI) -- Winner Metered mail may be a fading industry, but that didn't stop Pitney Bowes from hitting a fresh 52-week high this week after posting encouraging quarterly results. The key here is tha
- [By Dan Caplinger]
Lions Gate has more going for it than just the Hunger Games movies. It produces both movies and television productions, with a stable of television series including the popular Mad Men and Anger Management. The company also owns a 50% stake in the TV Guide cable channel and website, with a new agreement in March with CBS (NYSE: CBS ) in which Lions Gate gave up its former majority control of the TV Guide joint venture. Both companies expect to push TV Guide in new directions to try to boost its appeal and revenue-generating capacity.
Top 10 Media Companies To Invest In 2014: DIRECTV(DTV)
DIRECTV provides digital television entertainment in the United States and Latin America. The company provides direct-to-home (DTH) digital television services, as well as multi-channel video programming distribution services in the United States. It offers various channels of digital-quality video entertainment and CD-quality audio programming directly to subscribers' homes or businesses, as well as video-on-demand services; and approximately 160 national high-definition television channels and 4 3D channels. The company also provides premium professional and collegiate sports programming, such as the NFL SUNDAY TICKET package, which allows subscribers to view the NFL games. In addition, it offers DTH digital television services in Latin America and the Caribbean, including Puerto Rico. The company provides its local and international programming under the DIRECTV and SKY brand names. As of December 31, 2010, it served approximately 19.2 million subscribers in the United States; and 8.9 million subscribers in Latin America. The company was founded in 1990 and is based in El Segundo, California.
Advisors' Opinion:- [By Ed Elfenbein]
Both Cognizant Technology (CTSH) and DirecTV (DTV) are good buys. Cognizant said this week it plans to hire 10,000 workers in the U.S. over the next three years. Weak companies don�� say things like that. (By the way, here�� a good profile of Cognizant�� CEO Frank D��ouza.)
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